“Logic can take you form point A to point B. Imagination can take you everywhere.” ~Albert Einstein Ever seen a pro make a split second decision about something and which goes on to change the course of history? Well, I’m a fan of cricket and there’s no better place than sports to find great menContinue reading “Entrepreneur Motivation Day 4/7”
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Entrepreneur Motivation Day 3/7
People don’t buy for the value you create. They buy for the value they ‘perceive‘. Marketing is defined by the American Marketing Association as “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large”. In short, marketing is the art of creatingContinue reading “Entrepreneur Motivation Day 3/7”
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Entrepreneur Motivation Day 2/7
The value you value is the value you create. Entrepreneurship is about creating value. Period. Any product, service or idea you’re selling to the world means nothing unless it creates value for them. Mind you, the biggest problem you’re going to face is convincing these guys that the value you’re creating for them is valuableContinue reading “Entrepreneur Motivation Day 2/7”
